Celio Rosa
Double citizenship: Swiss and Brazilian
Mobile: +5511 986970955
http://www.linkedin.com/in/celio-rosa
E-mail: [email protected]
CREA Engineer: 0641701936 & FEANI European Engineer: 24128
PROFESSIONAL PROFILE
– Successful career in large IT/Telecom and Supply-Chain multinationals, with focus on Latin America.
– Highly accomplished global Senior Executive with extensive international leadership experience.
– Proven ability to adapt to diverse cultures and circumstances while driving results and motivating teams.
– I´m thrilled to bring my international background, strong management skills, customer-centric approach, and extensive business experience to tackle new and exciting challenges.
MAIN CAREER ACHIEVEMENTS
– Strong expertise leading successful indirect sales teams, exceeding quotas above 20MUSD in Latin America.
– Proven success in recruiting and developing channels throughout Latin America.
– Develop from scratch a new generation SaaS Partner Program.
– Develop the “7-Steps Methodology for Successful Partnerships”.
LANGUAGE SKILLS
– Fluent in Portuguese, English, Spanish and French.
– Basic knowledge in Italian and German.
PROFESSIONAL EXPERIENCE
Aug 23 – Dec 23: BRAZIL
Stibo Systems: SaaS multidomain Master Data Management (MDM) company, focused on digital transformation.
Senior Director, Head of Alliances – LATAM
– Report to Global CSO.
– Lead an active alliances regional team (4 direct reports), focused on co-selling with global SI´s as well as local boutique partners.
– Define partner activities criteria to value partner´s influence and monitor KPIs.
– Grow the partner ecosystem and increase the lead source generation in all territories within Latin America.
Apr 21 – Mar 23: BRAZIL
Blue Yonder, Inc.: World leader in digital supply chain transformations and omni-channel commerce fulfillment.
WW VP, Partner Program & Sales Centers
– Report to Global SVP, Partner Success General Manager.
– Led Blue Yonder’s global Partner Program, launching the new generation of SaaS Partner Program (Blue Yonder Announces Partnerfirst Partner Program).
– Oversaw the Partner Sales Centers organization with 9 direct reports across APAC, EMEA, and Americas, serving as the main point of contact (24×5) for partners worldwide.
– Led multi-task teams in a multicultural environment.
– Designed and implemented strategic initiatives such as lead source Incentives, MDF, BPO, and partner health score.
Jul 07 – Apr 21: BRAZIL
Oracle Communications: Best-in-class cloud services and solutions for Network Operators and Enterprises.
Sales Alliances & Channel Director, Latin America (Jun 13 – Apr 21)
– Report to Global VP, Alliances & Channels Sales.
– Led, developed, and empowered a high performing Alliances & Channel team (3 direct reports), focused on co-selling and indirect sales through SI´s, channels, and regional distributors.
– Built strong partner and customer relationships, exceeding 20MUSD quota in Latin America.
– Negotiations with partners aiming to deliver a winning proposal to our customers.
– Recruited and onboarded 50+ specific Latin America channels within a record time.
May 2024
Business Development Director, Latin America (Jul 07 – Jun 13)
– Provided regional sales support and focused on business development for media, enterprise, and telecom customers in Latin America, rewarded as MVP.
Dec 94 – Jul 07: MULTI-COUNTRIES
LM Ericsson: Swedish multinational networking company, global leader in selling infrastructure, software, and services for telecommunications service providers and enterprises.
Director, Multimedia Sales Account, Brazil (Sep 05 – Jul 07)
– Led multimedia & service layer sales towards mobile operator VIVO/Telefonica.
– Established breakthrough contracts, multimedia content, and partnerships with third-party providers.
Director, Latin America Regional Sales Support Center, Argentina (Feb 02 – Sep 05)
– Headed the Regional Service Layer Sales Support Center for Latin America with 6 direct reports.
– P&L sales support team responsibility for Ericsson Service Layer portfolio, reporting to Product Unit Global VP at HQ.
– Served as an expat in Buenos Aires.
Product Sales Manager, Argentina (Sep 00 – Feb 02)
– Led the Service Layer Sales Support for the Brazilian market.
– Served as an expat in Buenos Aires.
Solution & Project Manager, Japan (Nov 97 – Sep 00)
– Active support interface for the Japan Telecom Account.
– Project Manager in customer implementation projects, including feasibility studies, risk analyses, resource planning, and budget management.
– Served as an expat in Yokohama.
Software Engineer, Switzerland (Dec 94 – Nov 97)
– Part of Ericsson Intelligent Networks (IN) R&D team, former Ascom Hasler, Bern.
– Led software testing activities and developed technical documentation for design and testing.
EDUCATION
– Corporate Governance, Instituto Brasileiro de Governança Corporativa (IBGC), Brazil.
– Communicating for Influence, TUCK Executive Education at Dartmouth, USA.
– Managing Teams for Innovation & Success, Stanford Graduate School of Business, USA.
– Executive MBA, Business School Sao Paulo (BSP), Brazil.
– Managing Global Economy (MGE), Joseph Rotman School of Management, Toronto, Canada.
– Negociación Efectiva, Universidad de Belgrano, Buenos Aires, Argentina.
– Electric Engineering Bachelor Degree, École d’Ingénieur de Bienne, Switzerland.
MAIN TRAININGS
– PARTNERNOMICS® Partnering Foundations Certification Badge, University of Central Missouri, USA.
– Oracle Cloud Infrastructure Foundations Certification Badge, Brazil.
– Coaching Skills for Managers, Lane 4 Management Consultancy, USA.
– ValuBase™ Selling, Holden Corporation Illinois, USA.
– Sales Consultant Skills, SP Consultant UK, Bueno Aires, Argentina.
– Leadership Core Curriculum, Ericsson Executive Training, Ericsson University Sweden.
– General Model for Project Management (PROPS), Ericsson Project Management Institute, Malaysia.
EXTRA HIGHLIGHTS
– Contribution to article “The Big Channel Secret!”, by Craig Booth https://www.linkedin.com/pulse/big-channel-secret-craig-booth/
– Interview: “Are You Experienced?”, The Association of Strategic Alliances Professionals https://www.strategic-alliances.org/
– Volunteer, Member of the Financial Committee at Youth Christian Camp www.acampamentomab.com.br, Brazil.